+ Taking into account the brand identity of their Toronto and Vancouver stores
For their second store, Maguire wanted to keep the concept of the Montreal boutique which reimagined the shoe shopping experience. Their goal ? Allowing customers to serve themselves while trying different pairs and sizes without having to ask the employees’ help. Using the same concept we developed in Montreal, we created storage with large sliding doors easily accessible, mich like a shoe wardrobe. In addition, the space has been designed to highlight the different collections and colors of shoes through geometric shapes and textures.